ZIP 20194 — Business Opportunities
Reston, VA · Local economy intelligence
Top business opportunities in 20194
The highest-scored business categories to consider opening in Reston, VA,
based on demand (population, income, demographic fit) versus existing supply.
- 1. Electronics 100/100
~1.2 businesses underserved · confidence: high
- 2. Furniture & Home Decor 96/100
~1.8 businesses underserved · confidence: high
- 3. Clothing & Apparel 93/100
~2.9 businesses underserved · confidence: high
- 4. Cafes & Coffee Shops 90/100
~2.3 businesses underserved · confidence: high
- 5. Veterinary 90/100
~1.4 businesses underserved · confidence: high
- 6. Fitness Station 87/100
~2.8 businesses underserved · confidence: high
- 7. Electronics Repair 84/100
~0.8 businesses underserved · confidence: low
- 8. Jewelry & Accessories 72/100
~0.6 businesses underserved · confidence: high
- 9. Bars & Nightlife 66/100
~1.3 businesses underserved · confidence: high
- 10. Fitness Centre 59/100
~1.0 businesses underserved · confidence: high
What's already here — existing business mix
The most common business categories currently operating in ZIP 20194.
- Restaurants — 10 businesses
- Religious — 6 businesses
- Gas Stations — 4 businesses
- Fast Food — 4 businesses
- Banking & Finance — 3 businesses
- Parking — 3 businesses
- Park — 2 businesses
- Childcare — 2 businesses
- Hair Salons — 2 businesses
- Dental — 2 businesses
- Convenience Stores — 2 businesses
- Desserts & Ice Cream — 2 businesses
- Garden Centre — 2 businesses
- Fire Station — 1 businesses
- Shelter — 1 businesses
Full demographic profile
| Population | 12,576 |
| Households | 5,682 |
| Median household income | $161,639 |
| Per capita income | $95,100 |
| Median age | 42.3 |
| % bachelor's degree or higher | 81.299% |
| % age 18–34 | 21.175% |
| % age 65+ | 10.329% |
| % renter-occupied | 27.979% |
| Median home value | $742,600 |
| Median gross rent | $2,291 |
| Unemployment rate | 4.466% |
Nearby ZIPs in VA
20170 Herndon · 20169 Haymarket · 20166 Sterling · 20165 Sterling · 20164 Sterling · 20158 Hamilton
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