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ZIP 20191 — Business Opportunities

Reston, VA · Local economy intelligence
Population
29,758
Median income
$139,932
Median age
39.3
Households
11,863

Top business opportunities in 20191

The highest-scored business categories to consider opening in Reston, VA, based on demand (population, income, demographic fit) versus existing supply.

  1. 1. Jewelry & Accessories 100/100
    ~2.3 businesses underserved · confidence: high
  2. 2. Electronics 99/100
    ~2.5 businesses underserved · confidence: high
  3. 3. Furniture & Home Decor 96/100
    ~3.8 businesses underserved · confidence: high
  4. 4. Clothing & Apparel 96/100
    ~6.3 businesses underserved · confidence: high
  5. 5. Fitness Centre 93/100
    ~4.4 businesses underserved · confidence: high
  6. 6. Fitness Station 93/100
    ~6.0 businesses underserved · confidence: high
  7. 7. Electronics Repair 84/100
    ~1.7 businesses underserved · confidence: low
  8. 8. Bars & Nightlife 79/100
    ~2.9 businesses underserved · confidence: high
  9. 9. Childcare 76/100
    ~2.2 businesses underserved · confidence: high
  10. 10. Veterinary 73/100
    ~2.0 businesses underserved · confidence: high

What's already here — existing business mix

The most common business categories currently operating in ZIP 20191.

Full demographic profile

Population29,758
Households11,863
Median household income$139,932
Per capita income$67,213
Median age39.3
% bachelor's degree or higher65.263%
% age 18–3421.876%
% age 65+10.871%
% renter-occupied28.089%
Median home value$582,400
Median gross rent$1,937
Unemployment rate4.866%

Nearby ZIPs in VA

20170 Herndon · 20169 Haymarket · 20166 Sterling · 20165 Sterling · 20164 Sterling · 20158 Hamilton

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